How to Generate Google Ad Copy Variations

HOWTO

Write High-Performing Google Ads — Create a topic-based website with Summrly and generate AI-powered PPC content

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Generate Google Ad Copy Variations — Fast, SEO-Friendly, and High-Converting

You don’t need to manually write 20 ad variations. With Summrly, you create a content-first website where AI generates multiple Google Search ad versions with strong headlines, descriptions, and CTAs — so you improve Quality Score and lower CPC.

Why a Content-First Website Wins at PPC

Weak ad copy kills campaigns. Summrly uses your keyword and landing page to generate relevant, benefit-driven ads that match search intent — improving CTR, relevance, and performance.

How to Generate Google Ad Copy in 5 Steps

Create Your First Topic – Enter your product or service (e.g., “SEO audit,” “plumber in Austin”).
Set Up Your Content Focus – Choose your primary keyword (e.g., “affordable SEO services”).
Add Keywords – Include long-tail and buyer-intent phrases.
Brand Details – Add your tone (e.g., “trusted,” “urgent”) and USP (e.g., “24/7 support”).
Complete Setup – Generate AI-powered ad variations and import to Google Ads.

Want to improve your ad performance without writing every variation?

Enter your topic in the form above and let Summrly generate your first 5 Google ad variations — no more blank headlines.

Case Study: LocalFix Plumbing

A local plumber had low CTR on Google Ads. They used Summrly to generate AI-powered ads like “24/7 Emergency Plumber in Austin — Fast Response, Fair Prices.” CTR increased by 70%, and cost per lead dropped by 45%.

Frequently Asked Questions

Can AI write good Google Ads?
Yes. Summrly follows best practices: keyword inclusion, benefit focus, and clear CTAs.
Can I edit the ads?
Absolutely. All content is fully editable — refine for character limits or tone.
Does it work with Google Ads’ limits?
Yes. AI respects headline (30 chars) and description (90 chars) limits.
Will this improve my Quality Score?
Yes. Relevant, well-written ads improve CTR and relevance — key factors in Quality Score.
How do I get started?
Enter your topic in the form above and generate your first ad set. Write High-Performing Google Ads — Create a topic-based website with Summrly and generate AI-powered PPC content.

Summary

You don’t need to write every Google ad manually. With Summrly, you create a content-first website that generates high-performing, compliant ad variations — so you save time and boost ROI. Enter your topic in the form above and start optimizing your PPC campaigns.