How to Get My Local Business to Appear in Google's "Map Pack"?

Attract nearby customers — Create a topic-based website with Summrly and optimize your site for local SEO to rank in Google’s top 3 local results

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

How to Rank in Google’s Map Pack for Your Local Business

Want your bakery, salon, or service business to show up in the top 3 local results when someone searches “coffee shop near me” or “plumber in Austin”? That’s the Google Map Pack — and with Summrly, you can optimize your site to earn a spot there, even without an SEO team.

Why a Content-First Website Solves This

Local SEO starts with relevance — and your topic is the foundation. When you build your site around a location-based topic (like “organic coffee shop in Portland”), Summrly ensures your content, keywords, and metadata include local signals that Google trusts: city names, service areas, and customer intent.

Step-by-Step Guide

Create Your First Topic
Set Up Your Content Focus
Add Keywords
Brand Details
Complete Setup

Include your city and service in your topic (e.g., “mobile dog grooming in Seattle”). Add your address, phone, and business hours in “Brand Details.” Create content around local topics (e.g., “Best Dog Parks in Seattle”) and link to your Google Business Profile. Summrly auto-optimizes for local search signals.

Enter your topic below to start building your site and increase your chances of appearing in the Map Pack — where most local clicks happen.

Real Results in 6–12 Weeks

Mike, a local electrician, used “emergency electrician in Denver” as his core topic. After 8 weeks of publishing location-specific content with Summrly, he appeared in the Map Pack and saw a 75% increase in service calls from Google searches.

Frequently Asked Questions

Q? Do I need a Google Business Profile to rank in the Map Pack?
Yes. It’s required. Summrly helps you add your GBP link and stay consistent with NAP (Name, Address, Phone).
Q? Can I target multiple locations?
Yes. Create location-specific pages (e.g., “Services in Denver,” “Services in Boulder”) with unique content.
Q? Does local content help beyond the Map Pack?
Absolutely. It also boosts organic rankings for “near me” and city-based searches.
Q? Can I add customer reviews to my site for local trust?
Yes. Use the testimonial block to showcase local client feedback.
Q? How long does it take to appear in the Map Pack?
Typically 4–12 weeks, depending on competition and consistency.

Summary

The Map Pack is prime digital real estate — and with Summrly, you can optimize for it without SEO expertise. Build topic-based, location-rich content that Google trusts. Enter your topic now and start attracting nearby customers who are ready to buy.