How to Set Up Automated Email Sequences for Lead Nurturing?

Nurture leads on autopilot — Build a topic-based website with Summrly and launch AI-powered email sequences that engage and convert new subscribers

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

How to Automate Your Lead Nurturing Email Sequence

Are new subscribers going cold after signing up? With Summrly, you can set up an automated email sequence that sends a series of helpful, on-brand messages — turning new leads into engaged followers and customers.

Why a Content-First Website Solves This

When your site starts with a topic, your content naturally guides readers forward. Summrly uses your best posts and lead magnets to build a 3–7 day nurture sequence — like “Day 1: Welcome & Free Guide,” “Day 3: Top Tips,” “Day 5: Book a Call” — so you stay top-of-mind without manual work.

Step-by-Step Guide

Create Your First Topic
Set Up Your Content Focus
Add Keywords
Brand Details
Complete Setup

Go to “Marketing” > “Email Sequences” > “Create from Lead Magnet.” Select your opt-in, then choose 3–5 related blog posts or tips. Summrly generates email drafts with subject lines, body copy, and CTAs. Connect to Mailchimp or ConvertKit and activate the sequence.

Enter your topic below to start building your site and turn sign-ups into sales — automatically.

Real Results in 6–12 Weeks

James, a course creator, set up a 5-day sequence for his “AI for Writers” lead magnet. In 10 weeks, 31% of subscribers purchased his course — a 4x lift over his previous one-email welcome.

Frequently Asked Questions

Q? Can I customize the timing between emails?
Yes. Set delays (e.g., Day 1, Day 3, Day 7) to match your audience’s pace.
Q? Can I include a promotional offer?
Absolutely. Add a coupon, booking link, or course invite in the final email.
Q? Does it work with all email providers?
Yes. Integrates with Mailchimp, ConvertKit, ActiveCampaign, HubSpot, and more.
Q? Can I segment sequences by topic or interest?
Yes. Create different sequences for different lead magnets or audiences.
Q? Can I track open and click rates?
Yes. View performance in your email tool or Summrly’s analytics dashboard.

Summary

Your welcome sequence is your first real conversation — make it count. With Summrly, you can automate a smart, value-packed email flow that builds trust and drives action. Enter your topic now and turn subscribers into customers — on autopilot.