How to Automatically Update Old Blog Posts to Keep Them Ranking

HOWTO

Never Let Your Content Decay — Create a self-updating, topic-based website with Summrly’s AI engine

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Automatically Update Old Blog Posts — No Manual Work

Outdated blog posts lose traffic fast. With Summrly, you create a content-first website where AI automatically refreshes old articles with new data, stats, and keywords — so they keep ranking without you lifting a finger.

Why a Content-First Website Solves Content Decay

Updating 50+ posts manually is impossible. Summrly’s Auto-Content Refresh scans your site and rewrites outdated content on a schedule — keeping everything current and SEO-friendly.

How to Keep Posts Fresh in 5 Steps

Create Your First Topic – Enter your niche (e.g., “tech reviews” or “fitness trends”).
Set Up Your Content Focus – Flag evergreen posts that need updates (e.g., “best laptops 2023”).
Add Keywords – Include “2025 update” or “latest” to signal freshness.
Brand Details – Set your tone so updates match your voice.
Complete Setup – Enable Auto-Content Refresh every 6 or 12 months.

Want your old posts to rank like new?

Enter your topic below and turn on automatic updates — your content will always reflect the latest info.

Case Study: TechTrend Hub

A tech blog’s “Best Smartphones of 2022” post dropped out of Google’s top 10. They used Summrly to enable Auto-Content Refresh. Every 6 months, AI updated prices, models, and specs. The post returned to page 1 and now ranks for 15+ keywords — with zero manual effort.

Frequently Asked Questions

How often can I refresh content?
Choose 3, 6, or 12-month cycles — fully customizable.
Can I review updates before publishing?
Yes. You’ll get a preview — edit or approve before going live.
Does it work for existing posts?
Yes. Import or regenerate old posts with AI-powered updates.
Will this help my SEO?
Absolutely. Fresh content ranks better. Google rewards updated, accurate information.
How do I get started?
Enter your topic and enable Auto-Content Refresh. Never Let Your Content Decay — Create a self-updating, topic-based website with Summrly’s AI engine.

Summary

Old content shouldn’t die. With Summrly, you create a content-first website that automatically updates your posts — keeping them accurate, engaging, and high-ranking. Enter your topic now and future-proof your content.