How to Produce Product Descriptions That Are Both Informative and Persuasive

HOWTO

Write Product Copy That Sells — Create a topic-based website with Summrly and generate AI-powered e-commerce content

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Produce Product Descriptions That Are Both Informative and Persuasive

You don’t need to choose between specs and sales. With Summrly, you create a content-first website where AI generates product descriptions that informandconvert — so customers understand the value and click “Add to Cart.”

Why a Content-First Website Wins at E-commerce Conversion

Most product pages are either dry or hype-heavy. Summrly balances facts and benefits: “Stainless steel blade” becomes “Razor-sharp blade that stays sharp for years — perfect for precise cuts every time.”

How to Write High-Converting Descriptions in 5 Steps

Create Your First Topic – Enter your product type (e.g., “kitchen tools,” “skincare,” “electronics”).
Set Up Your Content Focus – Define your ideal buyer (e.g., “busy moms,” “tech enthusiasts”).
Add Keywords – Include terms like “durable,” “easy to use,” “premium quality.”
Brand Details – Add your tone (e.g., “trusted,” “innovative”) and USP.
Complete Setup – AI generates informative, persuasive descriptions — fully editable and ready to publish.

Ready to turn browsers into buyers?

Enter your topic in the form above and let Summrly generate your first high-converting product description — no more bland copy.

Case Study: GlowWell Skincare

A serum had low conversion. They used Summrly to generate AI-powered copy: “Hydrating Vitamin C Serum — Brightens dull skin in 7 days, with 98% natural ingredients.” Sales increased by 44% in 3 weeks.

Frequently Asked Questions

Can AI write persuasive product descriptions?
Yes. Summrly focuses on benefits, emotions, and customer pain points — proven to convert.
Can I edit the descriptions?
Absolutely. All content is fully editable — add testimonials, usage tips, or offers.
Does it work for physical and digital products?
Yes. Perfect for e-commerce, SaaS, courses, and subscriptions.
Will this improve conversions?
Yes. Strong product copy increases perceived value and reduces hesitation.
How do I get started?
Enter your topic in the form above and generate your first product description. Write Product Copy That Sells — Create a topic-based website with Summrly and generate AI-powered e-commerce content.

Summary

You don’t need to sacrifice clarity for sales. With Summrly, you create a content-first website that generates product descriptions that are both informative and persuasive — so customers understandandbuy. Enter your topic in the form above and start converting.