How to Bulk-update and Refresh Old Content Across Your Entire Network

HOWTO

Revive stale content fast — Use Summrly’s AI to refresh outdated posts across all your websites at once

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Breathe New Life Into Old Content—Update Hundreds of Posts in Minutes

You’ve published hundreds of posts, but many are outdated, underperforming, or losing rankings. Most content teams never refresh old posts because it’s too time-consuming. What if you could bulk-update and refresh every piece of stale content across your network—in minutes? With Summrly, you don’t need to manually rewrite or research. Just upload your content list, and AI analyzes each post, then generates refreshed versions with updated stats, new insights, and improved SEO—ready to republish and re-rank.

Why a Content-First Website Solves This

Refreshing old content is one of the fastest ways to boost traffic—but few do it. Summrly starts with your existing content as the topic and uses AI to modernize it: update facts, improve structure, add keywords, and enhance readability. This means faster results, better rankings, and more traffic—without starting from scratch.

Step-by-Step Guide

Create Your First Topic: Upload a list of URLs or post titles that need updating.
Set Up Your Content Focus: Choose refresh depth: light (grammar + SEO), medium (facts + examples), or deep (full rewrite).
Add Keywords: Include new or improved keywords to target current search trends.
Brand Details: Keep your tone consistent and flag any outdated claims to correct.
Complete Setup: Export refreshed content or schedule for republishing with updated dates.

Upload your list of old posts to generate refreshed, SEO-optimized versions instantly. Turn forgotten content into traffic magnets.

Case Study: 68 Posts, 3.2x More Traffic in 8 Weeks

A blog network used Summrly to refresh 68 underperforming articles. After updating with AI-generated content, average traffic per post increased 3.2x in 8 weeks. One post jumped from #12 to #2 for “best project management tools” and now earns $1,400/month in affiliate revenue.

FAQs

Q? Can AI really update facts and stats accurately?
A. Yes. Summrly pulls from up-to-date sources and flags uncertain data for review.
Q? Will the refreshed content sound natural and not robotic?
A. Yes. AI maintains your original voice while improving clarity and engagement.
Q? Can I choose which posts to refresh?
A. Yes. Upload only the URLs you want to update—no forced bulk changes.
Q? How fast can I refresh 100+ posts?
A. Under 4 hours. Each post takes under 2 minutes to process and export.
Q? Can this work for affiliate, blog, or news sites?
A. Yes. Ideal for any content-heavy site with aging articles.

Don’t let old content drag down your SEO. With Summrly, you can refresh hundreds of posts at scale—so you reclaim lost rankings, boost traffic, and maximize your content ROI.

Upload your list of outdated posts now and generate refreshed versions in minutes.