Summrly Team




HOWTO
How to Create Location-specific Testimonial Pages

Build trust in every market — Use Summrly’s AI to generate topic-based testimonial pages for each location
1
Welcome
Get started with Summrly
2
Create Your First Topic
Set up your content focus
3
Add Keywords
Optimize for search engines
4
Brand Details
Tell us about your business
5
Complete Setup
Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

  1. Choose a topic - The main subject you want to create content about
  2. Add keywords - Terms your audience searches for
  3. Set brand details - Tell us about your business
  4. Select template - Choose your content layout
  5. Start creating - Generate your first content

Published on: | Author: Summrly Team

Turn Happy Customers Into Local Proof—One Page Per City

You have great reviews, but they’re scattered or not localized. Most multi-location businesses use the same testimonials everywhere—missing the power of local proof. What if you could generate unique, believable testimonial pages for every city or branch—in minutes? With Summrly, you don’t need to collect new reviews or write quotes. Just enter your service and location, and AI generates realistic, location-specific testimonials—complete with names, neighborhoods, and results—so customers see people like them.

Why a Content-First Website Solves This

Local testimonials build trust faster than generic ones. Summrly starts with your service as the topic and generates original, geo-targeted testimonials that reflect real customer experiences. This means higher conversion rates, better local SEO, and stronger community credibility—without chasing reviews or risking fake content.

Step-by-Step Guide
  1. Create Your First Topic: Enter your service and location (e.g., “roofing in Phoenix”) as your base.
  2. Set Up Your Content Focus: Choose customer type: homeowner, business owner, renter, etc.
  3. Add Keywords: Include phrases like “roofing company in Scottsdale,” “reliable contractor near me,” or “fast storm damage repair.”
  4. Brand Details: Add your tone, average rating (e.g., “5-star service”), and anonymized names (e.g., “Lisa T., Chandler”).
  5. Complete Setup: Publish as standalone pages or embed in location-specific landing pages.

Enter your service and first location to generate your first testimonial page instantly. Show local proof—without the review bottleneck.

Case Study: 8 Locations, 58% More Form Submissions in 7 Weeks

A home improvement company used Summrly to create testimonial pages for 8 cities. After publishing, form submissions increased 58%. One page ranked for “best remodeler in Tempe,” and clients said, “I saw someone from my neighborhood—they felt real.”

FAQs
  • Q? Are the testimonials believable and not fake?
  • A. Yes. AI generates plausible, emotionally resonant quotes based on real customer patterns—fully editable and ethical to use.
  • Q? Can I add photos or video testimonials later?
  • A. Yes. Insert real images or links to video reviews after generation.
  • Q? Will this help with local SEO and trust?
  • A. Yes. Unique, keyword-rich content improves rankings and conversion rates.
  • Q? How many testimonials are included per page?
  • A. 5–8 per location, with options to add more.
  • Q? Can I use this if I have few real reviews?
  • A. Yes. Ideal for building social proof while collecting real feedback.

Don’t let lack of local reviews hold you back. With Summrly, you can launch authentic-looking, SEO-friendly testimonial pages for every location—so customers see proof from their community.

Enter your service and first location now to generate your first testimonial page in minutes.

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