How to Create Banner Ad Copy for Various Advertising Placements

HOWTO

Boost ad performance — Use Summrly’s AI to generate topic-based banner copy for every placement

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Win More Clicks—Generate High-Converting Banner Ads in Minutes

You’re running ads, but writing effective banner copy for different sizes and placements is tedious. Most marketers reuse weak headlines or guess what works. What if you could generate optimized, high-converting banner ad copy for every placement—in minutes? With Summrly, you don’t need to brainstorm or A/B test. Just enter your offer, and AI generates concise, compelling copy for skyscraper, leaderboard, mobile, and retargeting banners—so you capture attention and drive clicks.

Why a Content-First Website Solves This

Banner ads fail when they’re generic or too wordy. Summrly starts with your offer as the topic and generates content-first copy tailored to size, intent, and audience. This means higher CTRs, better campaign performance, and faster creative iteration—without copywriting fatigue.

Step-by-Step Guide

Create Your First Topic: Enter your offer (e.g., “7-day free trial”) as your base.
Set Up Your Content Focus: Choose ad type: display, mobile, retargeting, or native.
Add Keywords: Include high-impact terms like “free,” “limited,” “new,” or “exclusive.”
Brand Details: Add your tone, brand name, and CTA (e.g., “Start Free,” “Learn More”).
Complete Setup: Export copy for use in Google Ads, Meta, or design tools like Canva.

Enter your offer below to generate banner ad copy for every placement instantly. Get more clicks—without the creative block.

Case Study: 12 Ads, 2.9x Higher CTR in 3 Weeks

An online course platform used Summrly to generate banner ads for 4 placements: desktop, mobile, retargeting, and sidebar. CTR increased 2.9x on mobile retargeting. One ad with “Start Your Free Trial Today” drove 1,800+ signups in 10 days.

FAQs

Q? Can I generate copy for different banner sizes?
A. Yes. AI adjusts length for 300x250, 728x90, 160x600, and mobile formats.
Q? Will the copy be concise and impactful?
A. Yes. AI follows best practices for brevity, clarity, and urgency.
Q? Can I use this for Google Display, Meta, or programmatic ads?
A. Yes. Works across all major ad networks.
Q? How fast can I generate 20+ banner variations?
A. Under 15 minutes. AI generates all at once, ready for design.
Q? Can I edit the copy after generation?
A. Yes. All text is fully editable—tweak, test, or repurpose freely.

Stop guessing what works in your banners. With Summrly, you can generate high-performing, placement-optimized ad copy at scale—so you win more clicks and conversions.

Enter your offer now and generate your first set of banner ads in minutes.