Summrly Team




HOWTO
How to Write Follow-up Emails After Sending a Pitch to a Brand?

Turn Silence into Deals with AI Follow-Ups — Create a topic-based website with Summrly and generate polite, effective follow-up emails in seconds
1
Welcome
Get started with Summrly
2
Create Your First Topic
Set up your content focus
3
Add Keywords
Optimize for search engines
4
Brand Details
Tell us about your business
5
Complete Setup
Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

  1. Choose a topic - The main subject you want to create content about
  2. Add keywords - Terms your audience searches for
  3. Set brand details - Tell us about your business
  4. Select template - Choose your content layout
  5. Start creating - Generate your first content

Published on: | Author: Summrly Team

How to Write Follow-Up Emails After Sending a Pitch to a Brand?

You sent a pitch — but heard nothing. Should you follow up? When? What should you say? Most influencers either ghost or send awkward “Just checking in” messages. With Summrly, you can generate polite, professional follow-up emails that nudge without annoying. Just enter the brand and your original pitch, and AI creates a timely, value-added message — so you stay top of mind and increase your reply rate.

Why a Content-First Website Solves This

Follow-ups close deals — but only if they’re well-written. A content-first approach means preparing your follow-upbeforesending the initial pitch. Summrly uses your collaboration idea and brand values to generate respectful, strategic reminders that add new context (“I just posted about a similar product”) or enthusiasm — so you stand out in a busy inbox.

Step-by-Step Guide
  1. Create Your First Topic: Enter the brand name like “EcoActive Wear” or “PureGlow Skincare.”
  2. Set Up Your Content Focus: Choose follow-up type (gentle reminder, added value, final check-in) and timing (3 days, 7 days).
  3. Add Keywords: Include phrases like “excited to collaborate,” “recent post,” or “audience loved” — AI weaves them in naturally.
  4. Brand Details: Add your original pitch summary, media kit, and any new performance wins.
  5. Complete Setup: Get AI-generated follow-up emails with subject lines, body copy, and CTAs — ready to send.

Enter the brand name below to generate your first professional follow-up email — and turn silence into yes.

Case Study: Morgan’s Beauty Channel

Morgan pitched 15 skincare brands with zero replies. She used Summrly to input “LuminousSkin Co.” and selected “7-day follow-up with added value.” In 5 minutes, she had an email: “I recently shared a routine using similar serums — my audience loved the glow tips. I’d love to showcase how LuminousSkin fits into that.” She sent it with a link to her latest Reel. The brand replied the same day and offered a paid collaboration.

FAQs
  • How many follow-ups should I send?
  • 2–3 is ideal. Summrly can generate a full sequence: 1st reminder, 2nd with value-add, final polite close.
  • Are the emails pushy or polite?
  • Always polite. AI avoids pressure and focuses on enthusiasm and relevance.
  • Can I add new content or stats?
  • Yes. Include recent posts, engagement spikes, or new followers to strengthen your case.
  • When should I send a follow-up?
  • 3–7 days is ideal. AI suggests timing based on industry norms.
  • Can I customize the tone?
  • Yes. Choose friendly, professional, or enthusiastic — then edit as needed.
Summary

Most deals come from follow-ups — not first pitches. With Summrly, you can generate professional, value-driven follow-up emails that keep you in the conversation. Just enter the brand, let AI craft the message, and turn “no response” into “let’s work together.”

Stop leaving deals on the table. Enter the brand name now and generate your first follow-up email in under 10 minutes.

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