How to Bulk-write Product Variation Descriptions (Colors, Sizes)

Generate product variation content with Summrly — AI-powered, topic-based descriptions for every color, size, and option

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Describe Every Product Variation — Without Writing a Single Line

You’ve got a product with 10 colors and 5 sizes — but your store only says “Available in multiple colors.” That’s a missed SEO and conversion opportunity. Explaining each variation helps customers choose and improves search visibility. What if you could generate unique descriptions for every color, size, and combo — in minutes?

With Summrly, you can. Enter your product and variations, and our AI generates descriptive, engaging blurbs for each — so every option feels intentional and shoppable.

Why a Content-First Website Solves This

Most product pages ignore variations — treating them as technical options, not content opportunities. A content-first approach starts with each variation as a micro-topic. Summrly generates descriptions that highlight the benefit of each choice — like “Ocean Blue: perfect for summer outfits” or “Tall Fit: designed for heights over 6’2”” — improving user experience, reducing returns, and boosting SEO.

Step-by-Step Guide

Create Your First Topic – Enter a product (e.g., “cotton t-shirt”) as your core topic.
Set Up Your Content Focus – Define the variation type: color, size, material, or style.
Add Keywords – Summrly suggests phrases like “navy blue organic t-shirt” or “plus size cotton tee for men.”
Brand Details – Add your tone (minimal, vibrant, luxurious) and brand values.
Complete Setup – AI generates unique descriptions for each variation — ready to upload to your store.

Enter your product and variation type below and let Summrly describe every option in seconds — turn generic choices into compelling benefits.

Case Study: Apparel Brand Reduced Returns by 30%

An online clothing brand had high return rates due to size and color confusion. They used Summrly to generate descriptive blurbs for each variation — explaining fit, fabric feel, and styling tips. Within 6 weeks, returns dropped by 30%, and customer reviews praised the clarity. They now use AI to describe every new product launch.

FAQs

Can I generate descriptions for 100+ variations?
Yes. Process one product at a time or upload a list — Summrly scales with your catalog.
Are the descriptions unique and helpful?
Yes. AI creates benefit-driven content for each option — not just “Available in black.”
Can I edit the descriptions?
Absolutely. All content is fully editable — refine tone, add details, or align with branding.
Do I need to write this myself?
No. AI generates all content — you’re in control, not burdened.
Is this good for SEO?
Yes. Unique variation descriptions help products rank for long-tail color/size queries.

Stop treating variations as afterthoughts. Start making every option shoppable — with content that guides and converts.

With Summrly, your next variation description is just one product away. Enter your product now and generate in minutes.