How to Generate Personalized Content for Different Customer Segments at Scale

Speak directly to every audience — Build your topic-based website with Summrly and generate segmented content automatically

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Generate Personalized Content for Different Customer Segments at Scale

One message doesn’t fit all. With Summrly, generate tailored content for each customer segment — beginners, experts, enterprise clients, budget shoppers — so your messaging resonates deeply, converts faster, and feels personal, even at scale.

Why a Content-First Website Solves This

Most sites publish generic content that appeals to no one fully. Summrly changes that. By defining your audience segments upfront, AI generates distinct content paths — with the right tone, depth, and offers for each group — so a startup founder and a Fortune 500 exec both feel understood.

Step-by-Step Guide

Create Your First Topic – Enter your core offer (e.g., “project management software”)
Set Up Your Content Focus – Define segments: small business, enterprise, freelancers
Add Keywords – Include segment-specific terms (e.g., “for teams,” “for solopreneurs”)
Brand Details – Set tone and messaging for each audience
Complete Setup – Get AI-generated content variations tailored to each customer segment

Enter your topic below to generate personalized content for every audience — automatically.

Case Study: A SaaS Company That Increased Conversion by 2.8x with Segmented Content

A project management tool served freelancers and large teams but used the same messaging. They used Summrly to generate two content streams: one highlighting simplicity for solopreneurs, another focusing on integrations for IT managers. After launching, conversion rates for enterprise leads increased by 2.8x, and freelance signups rose by 67%.

FAQs