How to Build a Truly Omnichannel Presence With Automated Content Adaptation

HOWTO

Dominate every channel — Start your topic-based website with Summrly and generate a self-synchronizing content network

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Build a Truly Omnichannel Presence with Automated Content Adaptation

Being everywhere doesn’t mean being effective. With Summrly, build an omnichannel presence where your content automatically adapts and syncs across web, social, email, apps, and emerging platforms — so your audience sees a consistent, engaging brand story, no matter where they engage.

Why a Content-First Website Solves This

Most brands patch content together manually. Summrly automates cohesion. Start with one topic, and AI generates and formats content for every touchpoint — blog, Instagram, newsletter, YouTube, push notifications — with intelligent adaptation to each medium. This creates a seamless user journey that builds trust and drives action.

Step-by-Step Guide

Create Your First Topic – Enter your brand theme (e.g., “sustainable living”)
Set Up Your Content Focus – Choose “Omnichannel Expansion” mode
Add Keywords – Include cross-platform engagement terms
Brand Details – Define your voice, values, and goals
Complete Setup – Get AI-generated, platform-optimized content for all channels, with sync-ready formatting

Enter your topic below to build a truly omnichannel presence — powered by AI adaptation.

Case Study: A Lifestyle Brand That Achieved 5x ROI on Omnichannel Campaign

A sustainable goods brand used Summrly to launch a “Zero Waste July” campaign. One topic generated blog guides, TikTok challenges, email tips, Instagram stories, and YouTube vlogs. All content was linked and timed for maximum impact. Engagement rose 4x, and sales increased by 120% — with 5x ROI compared to previous single-channel efforts.

FAQs

Can I control the messaging flow across channels?
Yes. Set the narrative arc and let AI distribute it across touchpoints.
Does it support push notifications or app content?
Yes. Generate short alerts and in-app messages from your core content.
Can I integrate with marketing automation tools?
Yes. Export content for use in HubSpot, Klaviyo, or Zapier workflows.
Does it work for B2B and B2C?
Yes. Adaptable to enterprise sales funnels or consumer engagement.
Is this suitable for global or multilingual campaigns?
Absolutely. Generate omnichannel content in multiple languages and regions.

Your audience doesn’t live in one place — your content shouldn’t either. With Summrly, you build a unified, adaptive presence that meets them everywhere.

Enter your topic now and build a truly omnichannel presence with automated content adaptation.