How to Identify Underperforming Content and Automatically Rewrite It

HOWTO

Fix Weak Content with AI — Detect and rewrite underperforming articles using Summrly’s content-first platform

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

How to Identify Underperforming Content and Automatically Rewrite It

You have hundreds of articles — but some are dragging down your SEO. Manually finding and fixing weak content is overwhelming. With Summrly, you can automatically detect underperforming content and rewrite it for better results. Just enter your site or topic, and AI will scan your library, flag low-traffic, low-ranking, or thin posts, and generate improved versions with updated keywords, better structure, and stronger CTAs.

Why a Content-First Website Solves This

Most sites let poor-performing content rot. Summrly starts with your content and uses AI to analyze performance signals: traffic, rankings, engagement, and content depth. It identifies posts that could rank higher with a refresh, then rewrites them to be more comprehensive, modern, and SEO-friendly. This turns forgotten pages into traffic drivers — without manual audits or rewrites.

Step-by-Step Guide

Create Your First Topic – Enter your site name or category to begin the audit.
Set Up Your Content Focus – Choose your goals: traffic, leads, or conversions.
Add Keywords – Include current target keywords or let AI suggest better ones.
Brand Details – Add your brand voice and tone preferences.
Complete Setup – Publish AI-rewritten content or export for your team.

Enter your topic below to find and fix underperforming content — and boost your SEO with smarter updates.

Case Study: 38 Articles Rewritten, Traffic Grew 110% in 8 Weeks

A travel blog hadn’t updated content in over a year. Traffic was flat. They used Summrly to scan 200 posts and identify 38 underperforming ones. AI rewrote them with 2024 data, better headings, and improved keyword targeting. After republishing, those articles saw a 110% traffic increase in 8 weeks, and 29 moved to page one. Google rewarded the improved relevance and depth.

FAQs

How does Summrly define “underperforming”?
Low traffic, poor rankings, high bounce rate, or thin content — based on your goals.
Can I review the rewrites before publishing?
Absolutely. Edit tone, facts, or structure before going live.
Does it preserve the original URL?
Yes. Rewrites keep the same URL — ideal for SEO refreshes.
Can I target new keywords in the rewrite?
Yes. AI optimizes for current search trends and opportunity.
Will this work for affiliate or lead gen sites?
Yes. Rewrites can improve CTAs, comparisons, and conversion paths.

Summary

Don’t let weak content hold you back. With Summrly, you can automatically find and fix underperforming articles at scale — turning SEO liabilities into assets. No more manual audits. No more guesswork. Just enter your topic and let AI breathe new life into your content library.

Ready to upgrade your content? Enter your topic below and rewrite your first underperforming post now.