Summrly Team




HOWTO
How Do I Generate Personalized Content for Different Customer Segments?

Deliver Personalized Content at Scale — Create a topic-based website with Summrly and generate AI-powered content tailored to each audience segment
1
Welcome
Get started with Summrly
2
Create Your First Topic
Set up your content focus
3
Add Keywords
Optimize for search engines
4
Brand Details
Tell us about your business
5
Complete Setup
Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

  1. Choose a topic - The main subject you want to create content about
  2. Add keywords - Terms your audience searches for
  3. Set brand details - Tell us about your business
  4. Select template - Choose your content layout
  5. Start creating - Generate your first content

Published on: | Author: Summrly Team

How to Generate Personalized Content for Every Customer Segment

One-size-fits-all content doesn’t convert. To truly engage, you need messaging that speaks to different audiences — beginners vs. experts, parents vs. professionals, B2B vs. B2C. With Summrly, you can generate personalized content for each customer segment in minutes. Enter your topic, define your segments, and AI creates tailored versions of your content — so every visitor feels seen and understood.

Why a Content-First Website Solves This

Most personalization happens at the email level — not the content level. Summrly starts with your topic and branches into audience-specific versions: a beginner’s guide to yoga, a pro’s advanced flow, and a mom’s 10-minute routine. This ensures your site delivers relevant, high-converting content to each visitor, improving engagement, time-on-site, and conversion rates.

Step-by-Step Guide
  1. Create Your First Topic – Enter your core offering (e.g., “meal planning”).
  2. Set Up Your Content Focus – Choose “audience personalization” or “segmented content.”
  3. Add Keywords – AI suggests intent-based phrases for each group (e.g., “quick meals for busy moms”).
  4. Brand Details – Define your segments (e.g., beginners, pros, parents, seniors).
  5. Complete Setup – Get AI-generated content variations tailored to each audience.

Enter your topic below to deliver personalized content at scale — so every visitor feels like you’re speaking directly to them.

Case Study: An App That Increased Engagement by 150% with Segmented Content

A fitness app used generic content for all users. They used Summrly to generate personalized onboarding guides: one for beginners, one for athletes, one for post-injury rehab. Users saw content relevant to their goals. Engagement increased by 150%, workout completion rose, and churn dropped by 30%. Users said, “This finally feels made for me.”

FAQs
  • Q? Can I define my own customer segments?
  • Yes. Create segments based on behavior, demographics, or goals.
  • Q? Does it work for websites, emails, or in-app content?
  • Absolutely. Generate content for any touchpoint.
  • Q? Can I use it for A/B testing?
  • Yes. Create variations and test which resonates best.
  • Q? Will it help with SEO?
  • Yes. Unique, intent-matched content ranks better and reduces bounce rate.
  • Q? Is this good for SaaS, e-commerce, or creators?
  • Perfect. Ideal for any brand with diverse audiences.
Summary

Personalization isn’t a luxury — it’s expected. With Summrly, you can generate tailored content for every customer segment at scale. Build deeper connections, boost engagement, and drive more conversions — without writing hundreds of versions yourself.

Enter your topic now and make every visitor feel like your content was made just for them.

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