How to Bulk-write Product Variation Descriptions (Colors, Sizes)

HOWTO

Scale product detail content — Use Summrly’s AI to generate descriptions for every color, size, and variant

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Describe Every Product Variation—Without Writing a Word

You offer products in multiple colors, sizes, or materials—but writing unique descriptions for each variation is exhausting. Most e-commerce stores either skip it or reuse the same text, hurting SEO and clarity. What if you could generate clear, helpful descriptions for every product variant—in minutes? With Summrly, you don’t need to write anything. Just enter your product and variations, and AI generates tailored descriptions for each option—so customers know exactly what they’re getting.

Why a Content-First Website Solves This

Variation descriptions improve clarity and reduce returns. Summrly starts with your base product as the topic and generates unique, detail-rich content for each color, size, or material. This means better user experience, fewer customer questions, and stronger SEO—without manual writing.

Step-by-Step Guide

Create Your First Topic: Enter your product (e.g., “cotton t-shirt”) as your foundation.
Set Up Your Content Focus: Choose variation type: color, size, fabric, or style.
Add Keywords: Include terms like “heather gray fit,” “oversized black tee,” or “soft baby blue cotton.”
Brand Details: Add your tone and key details: fabric feel, fit notes, care instructions.
Complete Setup: Export all variation descriptions or sync to your e-commerce platform.

Enter your product and variation type below to generate descriptions for every option instantly. Improve clarity and conversions—without the writing grind.

Case Study: 48 Variants, 39% Fewer Returns in 5 Weeks

An apparel brand used Summrly to generate descriptions for 48 color/size combinations of a best-selling dress. After adding them, customer questions about fit and color dropped 52%, and return rates fell 39%. One variation description helped a customer choose the right size—she left a 5-star review saying, “The fit was perfect.”

FAQs

Q? Can I generate descriptions for all variations at once?
A. Yes. Enter all options and AI generates a full set in one go.
Q? Will the content help customers choose the right size or color?
A. Yes. AI includes fit notes, texture, and real-world comparisons (e.g., “true to size,” “slightly sheer”).
Q? Can I add care instructions or model details?
A. Yes. Include those in the input or edit after generation.
Q? How fast can I generate 100+ variation descriptions?
A. Under 1 hour. Each takes seconds to generate.
Q? Can this work for shoes, accessories, or home goods?
A. Yes. Works for any product with variations.

Don’t let vague product options hurt your sales. With Summrly, you can generate clear, helpful descriptions for every color, size, and material—so customers buy with confidence.

Enter your product and variation type now to generate your first set in minutes.