How to Create Content That Addresses Every Stage of the Buyer's Journey

Guide Buyers from Awareness to Decision with Smart Content — Build a topic-based website with Summrly and generate AI-powered content for every stage of the buyer’s journey

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Your Content Isn’t Guiding Buyers — It’s Leaving Them Behind

You might have blog posts and service pages, but if they don’t map to where buyers are in their journey, you’re missing conversions. With Summrly, you enter your topic, and AI generates a full content path — from “What is X?” to “Why choose us?” — so visitors are nurtured step by step, without you writing a single word.

Why a Content-First Website Solves This

Most websites have random content with no strategy. But Summrly builds your site around the buyer’s journey from the start. AI creates awareness-stage blogs, consideration-stage comparisons, and decision-stage testimonials — all linked and optimized — so your site guides leads to say “yes” naturally.

Step-by-Step: Map the Full Buyer’s Journey in Minutes

Create Your First Topic – Enter your core offer (e.g., “financial planning for new parents”) and let Summrly identify journey stages.
Set Up Your Content Focus – Choose “full funnel” mode to generate content for awareness, consideration, and decision stages.
Add Keywords – Include phrases like “how to save for college” (awareness), “529 vs Roth” (consideration), and “best financial advisor for families” (decision).
Brand Details – Set your tone (trusted, warm, expert) so messaging evolves with the buyer’s mindset.
Complete Setup – Launch with AI-generated content clusters that guide visitors from problem to purchase.

Enter your topic below and let AI create content for every stage of the buyer’s journey — no writing, no gaps, just results.

Real Results in 10 Weeks

Daniel, a financial planner, used Summrly to build a journey-based site around “retirement planning for doctors.” In 10 weeks, organic traffic grew by 320%, and his consultation booking rate doubled — because visitors felt guided, not sold to.

Frequently Asked Questions

Q? Does Summrly create content for all three stages?
Yes — blogs for awareness, comparisons for consideration, and testimonials/CTAs for decision.
Q? Can I edit the content to match my real offers?
Yes — every piece is fully customizable to reflect your services and process.
Q? Are the pages linked together?
Yes — AI adds internal links to guide visitors from one stage to the next.
Q? Will this improve my SEO?
Yes — topic clusters and journey-based content are SEO gold for ranking and retention.
Q? Can I use this for high-consideration purchases?
Absolutely. Ideal for consultants, coaches, and B2B services with long sales cycles.

Buyers don’t jump from “I’ve heard of you” to “Take my money.” They need a path. With Summrly, you’re not just publishing content. You’re building a journey that converts.

Enter your topic now and create content that guides buyers all the way — fast, smart, and scalable.