How to Bulk-produce Product Update Announcements for Your Entire Catalog

HOWTO

Generate AI-powered product update emails with Summrly — Topic-based, clear content for every item

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Keep Customers Informed — Announce Product Updates at Scale

You’ve improved your products — new features, better materials, faster shipping — but telling customers is hard. Writing individual update announcements for dozens of items takes forever. What if you could generate clear, professional product update announcements — one for each item — in minutes?

With Summrly, you can. Enter your product and update details, and our AI builds a full announcement — with subject line, body copy, and CTA — so you communicate changes fast and keep trust high.

Why a Content-First Website Solves This

Most brands skip updates or send vague emails — hurting transparency and loyalty. A content-first approach starts with the product as the topic. Summrly generates announcements that explainwhat changedandwhy it matters— like “Now with 20% More Battery Life” or “Redesigned for Easier Cleaning.” This builds trust, reduces support questions, and reinforces value.

Step-by-Step Guide

Create Your First Topic – Enter a product (e.g., “wireless earbuds”) as your core topic.
Set Up Your Content Focus – Define the update: new feature, design change, or performance boost.
Add Keywords – Summrly suggests phrases like “new features in [Product] 2024” or “improved [Product] now available.”
Brand Details – Add your tone (exciting, professional, reassuring) and brand voice.
Complete Setup – AI generates a full update announcement with subject line, explanation, and CTA — ready to send.

Enter a product below and let Summrly create your first update announcement in seconds — then scale to your entire catalog.

Case Study: Tech Brand Reduced Support Tickets by 50%

A gadget company launched 12 product updates but didn’t notify customers. Support tickets spiked with “Is my model outdated?” They used Summrly to generate personalized update emails for each product. After sending, related tickets dropped by 50%, and NPS scores rose. Customers said, “I appreciate you keeping me in the loop.”

FAQs

Can I generate announcements for 100+ products?
Yes. Upload a list or enter one by one — Summrly creates unique, on-brand content at scale.
Are the announcements clear and positive?
Yes. AI focuses on benefits and clarity — no jargon, no confusion.
Can I add images or links to new features?
Absolutely. Insert visuals later — AI includes prompts for integration.
Do I need to write this myself?
No. All content is AI-generated and editable — you’re in control.
Is this good for email or in-app messages?
Yes. Use these announcements in emails, app notifications, or on your website.

Stop letting updates go unnoticed. Start communicating with clarity — and build stronger customer relationships.

With Summrly, your next update announcement is just one product away. Enter your item now and launch in minutes.