How to Create Banner Ad Copy for Various Advertising Placements

Generate AI-powered banner ads with Summrly — Topic-based, high-converting copy for Google, Facebook, and display networks

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

Boost Ad Performance — Create High-Converting Banner Copy at Scale

You need banner ads for Google Display, Facebook, or retargeting — but writing short, punchy copy that converts is hard. Most ads are generic or underperform. What if you could generate compelling, high-converting banner ad copy — tailored to each placement and audience — in minutes?

With Summrly, you can. Enter your offer and ad type, and our AI generates multiple banner variations — with headlines, subheadlines, and CTAs — so you test faster and win more clicks.

Why a Content-First Website Solves This

Most banner ads rely on guesswork. A content-first approach starts with your offer as the topic. Summrly generates copy optimized for space, intent, and platform — like “Get 50% Off Today” for a top-of-funnel ad or “Your Cart is Waiting” for retargeting. This improves CTR, lowers CPC, and increases conversions across your campaigns.

Step-by-Step Guide

Create Your First Topic – Enter your offer (e.g., “30% off all skincare”) as your core topic.
Set Up Your Content Focus – Define the ad goal: awareness, retargeting, or conversion.
Add Keywords – Summrly suggests high-impact phrases like “limited-time skincare sale” or “best anti-aging deals.”
Brand Details – Add your tone (urgent, friendly, bold) and brand voice.
Complete Setup – AI generates 10–20 banner ad variations with concise copy for different sizes and platforms — ready to upload.

Enter your offer below and let Summrly generate high-converting banner ad copy in seconds — test smarter and scale faster.

Case Study: E-Commerce Brand Cut CPC by 45%

An online retailer used generic banner copy — low CTR, high CPC. They used Summrly to generate 150+ variations for their Black Friday campaign. After A/B testing, they found a “24-Hour Flash Sale” message that cut CPC by 45% and doubled CTR. They scaled it across placements and saw a 3x ROAS increase.

FAQs

Can I generate ads for 10+ placements?
Yes. Create variations for Google Display, Facebook, retargeting, and native ads.
Are the ads concise and high-converting?
Yes. AI follows character limits and uses proven CTA formulas for maximum impact.
Can I edit the copy?
Absolutely. All text is fully editable — refine for timing, offers, or branding.
Do I need to write this myself?
No. AI generates all variations — you’re in control, not stuck brainstorming.
Is this good for prospecting or retargeting?
Perfect for both. Generate awareness ads or urgency-driven retargeting messages.

Stop guessing what works. Start testing winning ad copy — at scale and in minutes.

With Summrly, your next high-performing banner ad is just one offer away. Enter your deal now and generate in minutes.