What to Check First if My Traffic Numbers Suddenly Drop?

Diagnose traffic drops fast — Create a topic-based website with Summrly and use built-in analytics to identify and fix sudden drops in website visitors

Welcome

Get started with Summrly

Create Your First Topic

Set up your content focus

Add Keywords

Optimize for search engines

Brand Details

Tell us about your business

Complete Setup

Start creating content

Get Started with Summrly

Let's get you set up with your first content topic. This will only take a few minutes.

What to Expect

We'll guide you through 5 simple steps to create your first content topic:

Choose a topic - The main subject you want to create content about
Add keywords - Terms your audience searches for
Set brand details - Tell us about your business
Select template - Choose your content layout
Start creating - Generate your first content

Brand Details & Template

Tell us about your business and choose a content template

Why this matters

This information helps us tailor the content to your brand's voice and style. We'll use it to:

Match your brand's tone and personality
Incorporate your unique value propositions
Reference your products/services naturally
Maintain consistency across all content

Brand Name*

Website URL We'll use this to understand your existing content

Contact Email*

AI API Key Leave blank to use our default key

Preferred Content Tone*

Tone Preview:

Our professional tone creates content that is polished, well-researched, and authoritative while maintaining clarity and precision in communication.

Select Template

Choose a layout for your content

Published on: | Author: Summrly Team

What to Do When Your Website Traffic Suddenly Drops

Did your daily visitors go from 1,000 to 200 overnight? A traffic drop can be alarming — but with Summrly, you can quickly diagnose the cause and take action. No guesswork, no panic, just clear insights.

Why a Content-First Website Solves This

When your site starts with a topic, every visitor has intent. Summrly helps you pinpoint whether the drop is due to SEO penalties, broken links, technical errors, or external factors — so you can respond fast and recover faster.

Step-by-Step Guide

Create Your First Topic
Set Up Your Content Focus
Add Keywords
Brand Details
Complete Setup

Go to “Analytics” > “Traffic Overview” and check for sudden drops. Use “Traffic Sources” to see if search, social, or email dropped. Run a “Site Health” scan to detect broken links, indexing issues, or slow loading. Fix the root cause and monitor recovery.

Enter your topic below to start building your site and gain the tools to protect your traffic — so you can act fast when it matters most.

Real Results in 6–12 Weeks

Lena, a blogger, saw a 70% traffic drop. Summrly’s site health tool found 12 broken internal links. She fixed them, resubmitted her sitemap, and recovered 90% of traffic in 10 days.

Frequently Asked Questions

Q? Could a Google algorithm update be the cause?
Possibly. Check Google’s Search Central for recent updates and adjust content accordingly.
Q? Can broken links cause traffic drops?
Yes. They hurt user experience and SEO. Use Summrly’s Link Checker to find and fix them.
Q? Should I check if my site is indexed?
Yes. If Google can’t index your pages, they won’t appear in search. Verify in “SEO Tools.”
Q? Can site speed affect traffic?
Absolutely. Slow loading increases bounce rate and hurts rankings. Run a speed test.
Q? Does Summrly alert me of traffic drops?
Coming soon. Currently, you can set up manual weekly reports to monitor trends.

Summary

A traffic drop doesn’t have to be a crisis. With Summrly’s analytics and diagnostics, you can identify the cause quickly and take corrective action. Stay informed, stay in control. Enter your topic now and build a site that’s resilient, visible, and growing.